GREAT Creative IS felt first and understood second.

Hi, I’m Mattia—though most people here call me Matt. I grew up in Rome, surrounded by art, history, and design, which shaped the way I think about brands: they should make people feel something.

I believe design is the closest thing to art in the professional world. It has the power to move people, shape culture, and drive meaningful impact. I thrive on evolving ideas that start small and raw, into something meaningful and enduring.

I began my journey in New York’s agency world, learning how to shape narratives and rebrands for global brands. Over time, I moved in-house, where I found purpose in building creative teams, setting vision, and helping translate marketing strategy into brand systems and initiatives that connect across platforms and communities.

Beyond the work itself, I care deeply about the people who create it. I believe the strongest brands are built in environments rooted in trust, curiosity, and shared ambition, where teams feel empowered to push boundaries and grow together.

When I’m not designing, I’m usually home cooking Roman food, or out capturing moments behind my camera that remind me why storytelling matters in the first place.


You can find me here:

—————
mattiaolivotti@gmail.com
T. 201.815.3070
LinkedIn

M Y L E A D E R S H I P S T Y L E

I love every stage of the creative process: from the first rough idea to the final polish. I lead from within, not above, working alongside my team to remove roadblocks, provide clarity, and raise the bar where it matters.

I believe ideas are fragile in their early stages. They need space, encouragement, and thoughtful critique. I create room for open conversation and collective thinking, and I protect the spark when it appears.

Every creative is different. I meet people where they are, because growth doesn’t happen the same way twice. I celebrate loudly, give thoughtful feedback, and always lead with empathy, curiosity, and care.

E X P E R T I S E :

  • Creative Direction & Art Direction


  • Creative Campaign Ideation, Concepting, Development & Production


  • Creative Strategy


  • Leadership & Team Management


  • Brand Identity (Naming, Logo, Visual Style, Voice & Tone, Guidelines)


  • Brand Platform & Positioning


  • Design Leadership (Graphic, Visual, Web, UI/UX, Production)


  • Video Production (Live Action, Motion, Animation, 3D, CGI)


  • Photoshoot Production


  • B2B Integrated Campaigns


  • Experiential Activations


  • Social Media Creative Strategy & Content Development


  • Project Management


  • Executive-Level Presentation & Strategic Positioning

T H E R E A D S I G O B A C K T O

For the mind…

Creative Directions by Jason Sperling
Thinking With Type by Ellen Lupton
Interaction of Color by Josef Albers and Nicholas Fox Weber
The Brand Gap, Brand Flip, ZAG by Marty Neumeier
The Human Side of Innovation by Mauro Porcini
The Empowered Challenger Playbook: How Brands Can Change the Game by Prentice Howe
Confessions of an Advertising Man by David Ogilvy
Shoe Dog by Phil Knight

For the heart…

The Colossus of New York by Colson Whitehead
Mythology: Timeless Tales of Gods and Heros by Edith Hamilton
The Hero With a Thousand Faces by Joseph Campbell
And the occasional Italian reads across different genres, anything by Andrea Camilleri, Roberto Saviano, and Elena Ferrante